Episode 33 Consistent Content Creation

Tim Albright - AV Nation

Noble and Alesia welcome Tim Albright as this week’s special guest as we wrap up Season 3 of the Social Slice Podcast. We talk about consistent content creation, what it requires, best practices and some more great nuggets.

In this episode we cover:

  • How creating consistent content helps your brand
  • Tim’s content creation workflow
  • Where AV Nation gets the most engagement
  • Tim in the hot seat during the lightning round
  • …and much more!

Click HERE for Show Notes…

Episode 32 User Generated Content

Brad Parler

Alesia welcomes Brad Parler as this week’s special guest on the Social Slice Podcast to talk all things user-generated content and how we should look and listen more than we speak.

In this episode we cover:

  • What is User Generated content
  • How it can be used on different social media platforms
  • How to use it to better engage with customers
  • The impact on brand loyalty
  • …and much more!

Click HERE for Show Notes…

Episode 31 The Entrepreneur Experience

Matt Anices

Noble and Alesia welcome Matt Anices on this special holiday weekend edition of the Social Slice Podcast to talk entrepreneurship, business and developing mentor relationships.

In this episode we cover:

  • How you know when it’s time to take the leap
  • Proper planning to avoid major pitfalls
  • Leveraging a strong mentor or coach
  • Tools & resources
  • …and much more!

Click HERE for Show Notes…

Episode 30 InfoComm 18 Live Show

Social Slice Live

Noble and Alesia converge on Las Vegas at InfoComm 18, the largest audiovisual industry event and tradeshow in the US. Epiphan welcomed back the Social Slice Show to the place it all began a year ago. Check it out as they go live on the showroom floor.

In this episode we cover:

  • Looking back to where it began
  • Shout outs to our sponsors
  • Our InfoComm speaking experience
  • Show technology
  • …and much more!

Click HERE for Show Notes…

Episode 29 Creating Positive Social Change Through Storytelling

Social Slice Episode 29

Noble and Alesia welcome Greg Hemmings on this special weekend edition of the Social Slice Podcast to talk using video and storytelling as a way to drive social change.

In this episode we cover:

  • How to tell compelling stories using video
  • Using storytelling to affect social change
  • Developing the voice of your brand
  • How companies can get started
  • …and much more!

Click HERE for Show Notes…

Episode 28 Mid-Season 3 Recap

Ep28_Promo_Graphic

Noble and Alesia give a mid-season recap from their first six episodes and talk InfoComm, show swag, and taking the stage. Jump in for a quick 20-minute episode and get the latest scoop on The Social Slice Podcast!

In this episode we cover:

  • Six previous episodes
  • InfoComm 2018
  • Our speaking schedule
  • …and much more!

Click HERE for Show Notes…

Episode 27 Branding, Hashtags, and Social Media

 

Alesia and Noble are super excited to welcome Chris Neto to the show. Chris joins us to talk social media, branding, Twitter, and the evolution of some popular industry hashtags.

In this episode we cover:

  • Branding 101 with Neto
  • Twitter strategies & the new industry Twitter chat
  • How Chris would DJ an AV party
  • …and much more!

Click HERE for Show Notes…

Episode 26 Using Medium As A Social Tool

Dakota_Promo_Graphic

Our special guest on this episode Dakota Shane. He is a social media consultant and the co-founder of Arctiphi (Ark,ti,phi), a social media agency. He has published work on some of the biggest platforms such as Social Media Examiner magazine and has been recognized as one of Medium’s top 3 writers.

In this episode we cover:

  • Medium and why the platform should be part of your social strategy
  • Using Medium and Twitter together for maximum results
  • Using Medium for companies
  • Forbes, Inc, and how to write for large publications
  • …and more!

Click HERE for Show Notes…

Episode 25 Sales And Marketing Alignment

Our special guest on this episode Cory Hartlen. Cory has worked closely with the world’s leading agencies and brands to help craft business strategies, build campaigns and communities that leverage social technologies to bring companies closer to their customers, prospects, and employees.

In this episode we cover:

  • Collaboration between sales and marketing teams
  • KPI’s for both sales and marketing teams
  • Content development for companies
  • Communication tools for internal communications
  • …and more!

Click HERE for Show Notes…

Episode 24 Visiting Amsterdam & Speaking At PSNIs Supersummit

 

Take a quick but funny trip with Noble to ISE 2018 in Amsterdam and listen to what Alesia had to say on stage along with a top-notch panel of guests at PSNI’s Supersummit event.

In this episode we cover:

  • Integrated Systems Europe 2018
  • The one tip we recommend for all global trade shows
  • Instagram Stories and what it could do for your brand
  • …and more!

Click HERE for Show Notes…

Episode 23 Twitter Trade Show Tips

Season 3 has officially launched and we’re fired up for trade show season. Co-host Alesia Hendley shares how she utilizes Twitter to fully engage and build relationships at every event.

In this episode we cover:

  • The importance of following an event hashtag
  • Making real life impressions
  • How to further connect after an event
  • …and more!

Click HERE for Show Notes…

Episode 22 Season 3 Launch and New Sponsor Announcement

Social Slice Season 3

We’re back and we’re thrilled to launch Season 3! Thanks for your patience as we had to delay the return of the show for a few weeks. From my co-host Alesia Hendley and myself, Noble Crawford… thanks for tuning in!

In this episode we cover:

  • What delayed our Season 3 Launch
  • Noble visiting Integrated Systems Europe
  • What you can expect in 2018
  • our Newest Sponsor Revealed
  • …and more!

Click HERE for Show Notes…

Episode 21 Season 2 Finale | Holiday Edition

 

We are super excited to wrap up Season 2 with this special holiday show. Thanks to all of our listeners, subscribers, and guests for making it another successful season. From Alesia Hendley and Noble Crawford… Happy Holidays!

In this episode we cover:

  • Announcing Season 2 winners
  • Sending our appreciation for helping Toys for Tots
  • We drop a hint about our newest sponsor
  • Unwrap a special gift!
  • …and more!

Click HERE for Show Notes…

Episode 20 How To Improve Website SEO

 

Our special guest on this episode is Gail Lovelace Menasco, a Technical SEO Consultant, skydiver and scuba diver! She is a storyteller by nature and speaks at various events throughout the year including TEDX.

In this episode, we cover:

  • What to look for in a robots.txt file
  • Tools to help improve your SEO
  • Why awesome content should be your main goal
  • Technical SEO for video
  • …and end of the year giveaways!

Click HERE for Show Notes…

Episode 19 DIY Social Media with Kris Gamble

 

Our special guest on this episode is Kris Gamble, director, and co-owner of Customised and LiveInstall, two home tech-focused businesses based in the United Kingdom. He is known for his expertise in smart home technology, custom home installation, and design. Kris has built his businesses in many ways, but social media continues to be a force behind each companies’ growth.

In this episode, we cover:

  • Why brands and business should be active on social media
  • New ways to find your core audience on different social platforms
  • Building an online community with hashtags
  • What Peerless and Pie have in common
  • Do’s and Don’ts of a DIY strategy … and more!

Click HERE for Show Notes…

Episode 18 Mid-Season 2 Recap

We kick off this mid-season 2 recap. We announce giveaway items, break down recent events, and talk about our Black Friday Special! Listen to find out more! We also give a sneak peek of what’s coming up at the end of Season 2. You don’t want to miss it!

In this episode, we cover:

  • Season 2 Giveaways from Peerless and a slice of Pie
  • All the places you can listen to the show
  • NYC trips and upcoming events
  • Black Friday special
  • Season 2 Finale…… and more!

Click HERE for Show Notes…

Episode 17 Influencer Marketing

Our special guest on this episode is Megan A Dutta, Editor of SCN MagazineShe is known for her expertise in marketing and event planning. She is also recognized as a digital content and media expert. We here on Social Slice and many others consider Megan to be a significant person of Influence in her space.

In this episode, we cover:

  • Influence and Thought Leadership as a marketing strategy
  • The characteristics to look for in your employees
  • Best resources to include in your influence marketing toolbox
  • Original vs curated content and which is better… and more!

Click HERE for Show Notes…

Episode 16: Experience Design, Marketing, & Agency Life

Our special guests on this episode are Bryan Meszaros, aka the BIG CHEESE, and CEO of Open Eye Global and Steven Picanza, Marketing Director, aka The Creative Hustler!

In this episode, we cover:

  • How to measure ROI of experience design
  • How Open Eye Global continues to brand themselves as an experience design agency
  • New York Digital Signage Week Itinerary
  • The growing partnership between Open Eye Global and NEC… and more!

Click HERE for Show Notes…

Episode 15 Selling With Instagram

Our special guest on this episode Jesse Aquino. Jesse is a millennial entrepreneur, CEO, and Founder of SudzBox. This episode is all about Instagram and how Jesse discovered that it was the right platform for his young startup to grow into a major player in the car care industry. 

In this episode, we cover:

    • The best ways to grow a following on Instagram
    • Hashtags or no hashtags?
    • How to use video on Instagram
    • How to create an Instagram campaign… and more!

Click HERE for Show Notes…

Episode 14 PSNI Building A Global Brand

Our special guests on this episode are with Professional Systems Network International (PSNI). We’re joined by Chris Miller, Executive Director and Hailey Klein, Director of Marketing & Communications. PSNI is a global alliance of elite technology integrators, manufacturers, distributors and service providers.

In this episode, we cover:

  • The unique benefits of PSNI partners and affiliates
  • Marketing strategies behind their global expansion
  • How social media and content marketing has played a role in their growth
  • Words of wisdom for young professionals… and more!

Click HERE for Show Notes…

Episode 13 Telling The AVIXA Brand Story

 

Welcome back! We’re very excited to kick off Season 2 with this special episode. Many of our listeners know Noble and I are both within the audiovisual industry. Recently a major rebrand took place at the leading association of our industry. We’re all about branding and marketing, so this episode was fitting. Our special guests are Click HERE for Show Notes…

Episode 12 Season 1 Winners Announced

We kick off the final episode of Season 1. We announce the giveaway prize winners for the 4K GoPro Hero 5 Black Camera along with Arkon Mounts Prize Pack and Pizza Party. Listen for your name to be announced! We also discuss what’s coming up in Season 2.

In this episode, we cover:

  • Upcoming video episodes (powered by Videxio)
  • Multi-platform audio
  • Livestreaming & behind-the-scenes
  • Season 2 launch date
  • Season 1 Giveaway Winners…… and more!

Click HERE for Show Notes…

Episode 11 Phil Gerbyshak LinkedIn Strategies

Our special guest on this episode is Phil Gerbyshak, Chief Digital Officer and Co-Founder of Vengreso. Phil joins us to talk all things LinkedIn as this social channel continues to become a predominant platform for social selling.

In this episode, we cover:

  • Key elements you need to stand out
  • A breakdown of how each role at a company should use LinkedIn
  • Proper LinkedIn etiquette
  • Benefits of using LinkedIn Ads…… and more!

Click HERE for Show Notes…

Episode 10 George Fournier AV Gives Back

George Fournier

George Fournier is our guest on this special edition episode of the Social Slice podcast.

In this episode, we cover:

  • How tech companies can organize a supply drive to benefit devastated communities affected by natural disasters
  • What the Information Technology Disaster Resource Center does and how you can  provide assistance
  • List of charity resources
  • How Hurricane Harvey has impacted our special guests and my co-host
  • #AVGivesBack and how to stay involved

Click HERE for Show Notes…

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